We knew the LiveFeed site had to be very cool if we were going to effectively promote our bands and venues and get lots of people excited about our cause. We wanted it to feel grassroots but also edgy and new and very functional. The bulletin board aesthetic fit the bill and we got busy making fun graphics to keep users interested and exploring. The site keeps growing and evolving as LiveFeed grows as an organization. We want visitors to keep coming back and finding new things to explore.
One of the first things that struck me was the coolness of the website. The team at Playground that put it together was able to give it a rock-and-roll feel while managing to stay professional.
Kevin Lenaburg, LiveFeed board member



